Privacy Policy

Last Updated: March 2026

Runfish Apparel ("we," "our," or "us") operates the website runfishapparel.com. We are committed to protecting the privacy of our business partners, customers, and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or engage with our services.

1. Information We Collect

We may collect the following types of information:

  • Contact Information: Name, email address, phone number, WhatsApp number, company name, job title, and mailing address that you provide when submitting inquiry forms, requesting quotes, or contacting us directly.
  • Business Information: Product specifications, order requirements, design files, brand logos, and other materials you share as part of OEM/ODM project discussions.
  • Technical Data: IP address, browser type, operating system, referring URLs, pages visited, and time spent on our website, collected automatically through cookies and similar technologies.
  • Communication Records: Emails, WhatsApp messages, and other correspondence exchanged between you and our sales team.

2. How We Use Your Information

We use the information we collect for the following purposes:

  • Responding to your inquiries and providing product quotations
  • Processing and fulfilling orders, including sample production and bulk manufacturing
  • Communicating about order status, shipping updates, and production timelines
  • Improving our website, products, and customer service
  • Sending relevant product updates or industry information (only with your consent)
  • Complying with legal obligations and protecting our legitimate business interests

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

3. Cookies

Our website uses cookies and similar tracking technologies to enhance your browsing experience. These include:

  • Essential Cookies: Required for basic website functionality such as navigation and form submission.
  • Analytics Cookies: Help us understand how visitors interact with our website, which pages are most popular, and how to improve site performance. We may use third-party analytics services such as Google Analytics.

You can control cookie preferences through your browser settings. Disabling cookies may affect certain website features.

4. Third-Party Services

We may use third-party service providers to support our business operations, including:

  • Web Analytics: Google Analytics for website traffic analysis
  • Communication Tools: WhatsApp and email services for customer communication
  • Hosting & Infrastructure: Cloud hosting providers for website delivery
  • Payment Processing: Third-party payment platforms for order transactions

These providers access your information only to perform tasks on our behalf and are obligated to protect it in accordance with applicable data protection laws.

5. Data Security

We implement reasonable technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • SSL/TLS encryption for data transmitted through our website
  • Access controls limiting data access to authorized personnel only
  • Regular review of our data collection, storage, and processing practices

While we strive to protect your information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

6. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

  • Access: Request a copy of the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete data
  • Deletion: Request deletion of your personal data, subject to legal retention requirements
  • Opt-Out: Unsubscribe from marketing communications at any time
  • Data Portability: Request your data in a structured, machine-readable format (where applicable)

To exercise any of these rights, please contact us using the information provided below.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, or as required by applicable law. Business transaction records are typically retained for a minimum of 5 years in accordance with Chinese commercial law requirements.

8. International Data Transfers

As a China-based manufacturer serving global clients, your information may be transferred to and processed in the People's Republic of China. By engaging with our services, you acknowledge and consent to this transfer. We take appropriate steps to ensure your data is treated securely and in accordance with this Privacy Policy.

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. Any updates will be posted on this page with a revised "Last Updated" date. We encourage you to review this page periodically.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

  • Email: [email protected]
  • WhatsApp: +86 177 0272 7677
  • Website: runfishapparel.com/contact